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Let’s create something that actually works

BTW is where Black women who lead come to rest, grow, and thrive — online and IRL.

Founded by award-winning Executive Creative Director Tunisia Z. Wilson, BTW was built to create what the corporate world rarely does: a safe, intentional, and culturally fluent space for Black women to be supported, not just celebrated. Through That Work, our podcast reaching Black women nationwide, and Text Works, our private group chat for execs, creatives, and entrepreneurs, we’ve sparked an engaged, loyal community ready for authentic partnership. BTW gives brands a chance to connect meaningfully with one of the most powerful and influential audiences in culture today. Together, we can build work that respects, represents, and truly resonates.